The Digital Trailblazer Podcast
Hosts: Todd & Leah Rae Getts
Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Each week, learn new strategies directly from other business owners who are putting them into action and getting results.
Listen & Subscribe Episode 81: Imagine getting clients for your online business that pay you 10x – 20x your normal rate with money they HAVE to spend, and you didn’t need funnels, email marketing, webinars, paid ads, social media, or any other fancy marketing to get those clients… That would be pretty cool, right? In…
ListenListen & Subscribe Episode 80: Most people who create an online course or coaching program focus all of their time creating their program, thinking that once their program is complete, the hard part is done. What everybody quickly finds out is that creating the program is the EASY part. SELLING your online course or coaching…
ListenListen & Subscribe Episode 79: For a lot of solopreneurs, outsourcing and hiring people tends to create more problems than they solve. Rather than taking things off your plate, it ends up being more work for you to manage them than for you to just simply do the work yourself. Whether it’s for small things…
ListenListen & Subscribe Episode 78: Monthly memberships can be a great way to generate predictable revenue every month in your online business. The downside is that you need a LOT of members in order to build up any kind of significant revenue, and most people simply don’t have a source of traffic that allows them…
ListenListen & Subscribe Episode 77: Everyone wants the laptop lifestyle… running a profitable online business, working just a few hours a week from your laptop from anywhere in the world with an internet connection. In reality, most online business owners end up working long hours, hustling every day to bring in a very inconsistent trickle…
ListenListen & Subscribe Episode 76: Social media algorithms used to be fairly simple to “hack” and manipulate in order to get more reach for your content. But algorithms and AI are sophisticated enough now that “hacking” the algorithm with keyword stuffing, hashtag stuffing, bots, or fake engagement is incredibly difficult – and that’s a good…
ListenListen & Subscribe Episode 75: Instagram can be great for building your business organically… but building organically is still slow, and the results are never guaranteed. Many people have been building organically on Instagram for years with little to show for it. And what a lot of people don’t realize is that Instagram is one…
ListenListen & Subscribe Episode 74: For online coaches, consultants, and course creators, making sales requires a lot of relationship-building. We can automate a lot of that relationship-building process with funnels, automated email follow-ups, and a slew of other marketing tools, but at the end of the day, people will only buy from those that they…
ListenListen & Subscribe Episode 73: A lot of people start a podcast, but not many people get listeners, sponsors, or land any customers or clients from their podcast. Podcasting is one of the best ways to create content for an online business, and there are a lot of ways to make money from your podcast.…
ListenListen & Subscribe Episode 72: One of the easiest and most profitable ways to scale an online business is by selling more things to your existing customers. The leads are free, they’re warm, and they’ve already trusted you with their credit card at least once before… so selling to your existing customers is WAY easier…
ListenListen & Subscribe Episode 71: There’s nothing worse than starting an online business, investing a ton of time, energy, and money into developing it, spending countless hours and thousands of dollars into learning how to market it, just to find out months (or years) later that nobody is really interested. Your idea needs to stand…
ListenListen & Subscribe Episode 70: Everybody wants the “laptop lifestyle”, but most people who start an online business end up working more hours for less pay. Even when your business starts having success and you scale to 6 or 7 figures, you may be making more money, but you’re often still left working more than…
ListenListen & Subscribe Episode 69: Therapists, counselors, nutritionists, personal trainers, etc… there are many types of service providers who spend years in college to earn an advanced degree just to go to work for another company, putting in 40-60 hours a week, just to earn what a manager at McDonalds makes. This leads to high…
ListenListen & Subscribe Episode 68: One of the keys to scaling a high ticket coaching, consulting, or agency business is raising your prices… but just how “high-ticket” can you go? A lot of that depends on the type of client that you’re going after. In this episode, Barbara Weaver Smith teaches us her “whale hunting”…
ListenListen & Subscribe Episode 67: One of the biggest pain points of selling high ticket offers is having to do sales calls. Not only are you having the same conversation with every single prospect one at a time, but you can only scale sales calls so far before you need to start hiring a sales…
ListenListen & Subscribe Episode 66: One of the biggest problems online business owners face is that nobody knows that they exist. You might have an amazing product or service that you offer, but if you can’t get exposure and traffic to your offer, then you really don’t have a business. In this episode, Frank King…
ListenListen & Subscribe Episode 65: When it comes to scaling your online business, a lot of the strategies out there are focused on simply bringing in more traffic, or implementing some new marketing gimmick that never really lives up to its promises. The truth about scaling is that it really depends on your specific situation,…
ListenListen & Subscribe Episode 64: Everyone thought that A.I. would be taking over the boring, menial, low-level jobs in society. But now that A.I. is here, we’re finding out that instead, it’s doing creative work, writing content, giving expert advice, and taking over the high-level skilled jobs with things such as AI generated photos, videos,…
ListenListen & Subscribe Episode 63: It’s a well know statistic in the marketing world that only about 3% of your audience is ready to buy and join right now, which means that 97% of your audience is going to say NO the first time you present your offer to them. The problem is that most…
ListenListen & Subscribe Episode 62: There’s nothing worse than spending months, if not years, developing a well thought out, comprehensive online course or coaching program just to find out that nobody is really interested in buying it. …or, that there’s no way to be profitable with your offer because the cost of your advertising is…
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