The Digital Trailblazer Podcast
Hosts: Todd & Leah Rae Getts
Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Each week, learn new strategies directly from other business owners who are putting them into action and getting results.
Listen & Subscribe Episode 25: Many entrepreneurs who are just starting out are reluctant to get into paid ads because we’ve all heard the horror stories of people blowing huge sums of money on campaigns that produced zero results. Not only that, but social media is flooded with complaints of rising ad costs, campaigns that…
Listen & Subscribe Episode 24: In Online Business, some people start with the offer and then have to work to grow an audience to sell it to… other people start by growing the audience first, and then create offers later on to sell to that audience. In today’s episode, Johnathan Price talks about how he…
Listen & Subscribe Episode 23: Using affiliates to promote your offer has a lot of advantages… not only do you get to promote to someone else’s warm audience, but you also only pay for that exposure when you make a sale. The difficulty comes in finding the right people to promote your offer and convincing…
Listen & Subscribe Episode 22: Remember when Facebook ads were super cheap and effective, and producing 20-year-old millionaires? Well, according to today’s guest, Drew Donaldson, that’s TikTok ads right now. Not only are the ads cheaper, but they’re easier to set up and they produce higher quality leads. In this episode, Drew Donaldson walks us…
Listen & Subscribe Episode 21: When you want to reach high level professionals, decision makers, and business owners, typical social media platforms like Facebook, Instagram, YouTube, and TikTok aren’t exactly the best places to go to make those connections. LinkedIn, however, is an absolute goldmine for these types of potential clients. In this episode, Marilyn…
Listen & Subscribe Episode 20: There are millions of podcasts out there looking for guests that are easy to get on. Unfortunately, many of those podcasts only have a handful of listeners and might not be the best use of your time and effort. The key to being successful with podcast guesting is getting onto…
Listen & Subscribe Episode 19: Mindset and Life Coaching offers can be very difficult to market. Not only is the niche very saturated, but your target audience is often resistant to typical marketing tactics that can feel hypey or salesy. In this episode, Marcy Amaro discusses how she approaches her audience in a way that…
Listen & Subscribe The hot topic in the online business world right now is the “Linchpin” and continuity programs and recurring monthly revenue, and it’s being presented as some kind of “holy grail” of business models and that it’s THE way you should structure your online business. But for anyone who’s been in the industry…
Listen & Subscribe Opportunities for building a successful online business are everywhere, but that doesn’t mean that every opportunity is a good one, and a big part of finding success as an entrepreneur is identifying the right opportunity and jumping on it when it presents itself. Pamela Dale is someone who has developed a skill…
Listen & Subscribe There are a lot of things that need to happen in order to scale an online business to 7 figures and maintain that 7 figure revenue year after year. It isn’t as simple as creating a course, automating the sales process, and just sit back and watch the money roll in. There…
Listen & Subscribe Most guru’s who teach the “Facebook Group” strategy will tell you to grow your group by spamming out friend requests and send messages to strangers all day to get people to join. Julie Vance spent 3 years following the conventional guru advice and only had 1,100 members to show for it. Then,…
Listen & Subscribe One of the biggest hurdles to overcome when starting an online business is how to stand out and compete in a saturated market. Not only do you have to somehow win customers and clients over the big guru’s with huge advertising budgets, but you’ve also got to compete with thousands of other…
Listen & Subscribe Episode 13: Imagine starting a business at 63 years old and having to learn how to build a website, blogging, SEO, hiring and managing employees, and everything else that comes with building a business. That’s what this episode’s guest, Wendela Marsh, did – and now she’s gone from just a couple of…
Listen & Subscribe Episode 12: The internet is flooded with content. Most online business owners produce some kind of organic content to bring awareness and traffic to their business, but few business owners are actually able to generate meaningful traffic and/or sales from that content. In this episode, Amy talks about how she built a…
Listen & Subscribe Episode 11: One of the fastest, easiest, and most effective ways to generate organic traffic for your business is through “podcast guesting”… getting featured as a guest on other people’s podcasts. Today’s guest, Amy K Wilson has made podcast guesting her primary source of traffic for her online business and shares with…
Listen & Subscribe Episode 10: There’s a lot to learn when making the transition to entrepreneurship and building an online business for the first time. And while every business is different, the basic framework and principles for success are largely the same. In this episode, former elementary school teacher, Brooke Elder, talks about what it…
Listen & Subscribe Episode 9: Every online business owner who has put themselves out there to promote their business has inevitably had to deal with two things… imposter syndrome and internet trolls. In this episode, Taylor Knese discusses what it takes to deal with these situations, how to stay motivated and positive, and how to…
Listen & Subscribe Getting exposure and traffic is the biggest obstacle for online business owners to overcome. No matter how good your offer is, if you can’t get it in front of people online, then your business is dead. Gordon Firemark was an early adopter of podcasting and has successfully built his online business with…
Listen & Subscribe A lot of coaches and course creators have Facebook groups, but not a lot of them are successfully booking calls and getting customers & clients from them… Some time’s it’s because nobody joins your group, or if people do join, nobody engages with your posts in your group. When you message people,…
Listen & Subscribe Getting clients for any type of marketing or ads agency isn’t easy when you’re first starting out. There’s typically a lot of hustle and cold calling required to get your business off the ground. And for a lot of agency owners, they have to keep hustling the phones and networking to get…
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