#44: How to Generate Buyer Leads with “Self-Liquidating Offers” with Brook Bishop

Episode 44: It’s no secret that typical “VSL to Book-a-Call” Funnels are currently suffering from high ad costs and low show rates.

Outrageous promises and too-good-to-be-true guarantees have taken a good concept and made the target audience so skeptical of them, that the ROI is almost impossible to realize right now.

So, what’s the next strategy you should be pivoting to that will generate quality leads that actually show up for their appointments?

In this episode, Brook Bishop explains how he’s been using low-ticket, self-liquidating-offers (SLO) to generate buyer-leads at ZERO ad cost, which lead to a 30% close rate on his high-ticket offers.

He takes us step-by-step through his funnel steps, his follow-up and nurture process, and also takes us inside the ad and funnel metrics you need to hit in order to make the whole process as profitable as possible.

About Brook Bishop: Brook has over 20 years of experience in Personal Development, encompassing Business Consulting, Coaching, and Event Management.

He's collaborated with industry titans like Tony Robbins, and led sales at Buffini and Company.

Brook has empowered 50,000+ clients globally, innovating in coaching and corporate training.

A self-described "Rogue-Maverick," his personal life reflects a commitment to unconventional living, from extreme fitness regimes to "Passionate Parenting" with his wife Rain and their three children, emphasizing learning through adventure and cultural immersion.

Brook is also deeply committed to charitable work, supporting organizations like Greeley House and Operation Underground Railroad, as well as teaching martial arts to inspire future leaders.

Grab Brook’s “Life & Business Coach Toolkit”: https://www.empirepartners.io/toolkit/

Connect with Brook:
Facebook - https://www.facebook.com/brookthebishop
Instagram - https://www.instagram.com/brookthebishop1/
LinkedIn - https://www.linkedin.com/in/brookbishop/