The Digital Trailblazer Podcast
Hosts: Todd & Leah Rae Getts
Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm. Each week, learn new strategies directly from other business owners who are putting them into action and getting results.
Listen & Subscribe Episode 120: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script It’s often said that the riches are in the niches. One of the things we often tell our coaching clients is that people who buy are searching for a very specific solution to a very specific problem. They aren’t going to be…
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Listen & Subscribe Episode 119: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script AI has changed the game for SEO and ranking your website in Google search. Many business owners who were getting their traffic and exposure through organic search have now found that their search traffic has declined significantly over the past 6-12 months.…
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Listen & Subscribe Episode 118: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script Every entrepreneur hits obstacles and plateaus in their online business. They happen early and never stop coming. For many people starting an online business, the stress, frustration, and overwhelm is simply too much and they eventually give up on their businesses. In…
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Listen & Subscribe Episode 117: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script It’s a well-known saying in marketing that people only buy from those that they know, like, and trust. It doesn’t matter how good your product or service is, or what results you get for people… if a prospect doesn’t feel like…
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Listen & Subscribe Episode 116: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script One piece of advice that a lot of marketing guru’s will give to their clients is to just “provide value” with your content and eventually, people will buy. While “providing value” is good to do and should be part of your strategic…
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Listen & Subscribe Episode 115: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script Life coaching can be a very difficult type of business to get off the ground. Many life coaches struggle with branding, standing out, niching down, pricing, finding clients, marketing, and more. In this episode, Renaye Thornborrow tells us all about how she’s…
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Listen & Subscribe Episode 114: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script For many coaches, agencies, and consultants, getting a qualitied sales call booked on your calendar is a lot of work and can be very costly if you’re relying on paid ads. Which is why there’s nothing more discouraging than seeing a calendar…
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Listen & Subscribe Episode 113: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script They used to say that content is king. And for the longest time, creating content was something that always put you above your competitors. Now, content is a requirement. It’s the baseline activity that your business needs to do just to survive,…
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Listen & Subscribe Episode 112: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script Google ads work for a lot of businesses, but do they actually work for selling online courses, coaching programs, or agency services? At first, it seems like you should be able to find very high-intent buyers if you target the right keywords……
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Listen & Subscribe Episode 112: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script Selling your high-ticket offer with one-to-one sales calls is effective, but it can be a challenge to scale past a certain point. One of the ways to overcome this is to start selling your program one-to-many through live events, which is a…
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Listen & Subscribe Episode 110: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script Artificial Intelligence is here and it’s growing fast. Every day, there seems to be more and more things you can train an AI assistant to do that can help you get more done in less time. That being said, you can also waste…
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Listen & Subscribe Episode 109: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script When it comes to paid ads, there are more and more options being made available to us… different platforms, different placements, different ways to engage leads, etc. But with all of the new stuff out there, sometimes, the most effective strategies are simply…
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Listen & Subscribe Episode 108: Grab the Ultimate Ad Script right HERE – https://join.digitaltrailblazer.com/ultimate-ad-script It’s easy for online business owners to over-complicate things, and when things get over-complicated, you move slower, you’re less profitable, and you have less time freedom. Sometimes things get overcomplicated because you’re new and don’t know what you’re doing. Other times, it happens…
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Listen & Subscribe Episode 107: Most people have seen the ads for “free plus shipping” books that you get targeted with on Facebook. It’s an incredibly effective way of generating high-quality leads for your online business. The idea isn’t to make money with the book sales… it’s to turn your book buyers into high-ticket clients…
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Listen & Subscribe Episode 106: Selling high-ticket is the best way to get started with an online business for a lot of reasons… you can make more money with fewer clients, and do so with less-sophisticated marketing. But one part of selling high ticket that a lot of people struggle with is sales calls… specifically…
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Listen & Subscribe Episode 105: A lot of people in the online business space are familiar with the idea of a “self-liquidating offer”… a low-cost offer that you can run paid ads to directly in order to find people who are likely to invest money into more expensive purchases. The idea is that the offer…
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Listen & Subscribe Episode 104: Online business owners and content creators can spend years establishing an online presence… hustling and grinding for hours every week to create content, get subscribers & followers, building an audience, trying to build their business organically, and end up with a small trickle of traffic and clicks for all their…
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Listen & Subscribe Episode 103: Kelly Roach is one of the most successful business coaches around today. One of the unique things about her business model is that she’s used the SAME strategy from the beginning to build multiple different businesses… her “Live Launch” method. In this episode, Heidi Frost, the director of coaching for…
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Listen & Subscribe Episode 102: The key to a profitable launch is having a large, warm audience to sell to. Unfortunately, most coaches and course creators don’t really have a good plan to “launch” their business. They put a bunch of time, effort, and money into creating their program, but when it comes to actually…
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Listen & Subscribe Episode 101: Leads are the lifeblood of your online business. Your ability to generate leads is going to have a direct effect on your ability to make sales. If you aren’t generating leads, your business is dead in the water. The problem is that generating leads always comes with some kind of…
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