Listen & Subscribe Episode 34: The old adage that “content is king” isn’t necessarily true anymore… at least not in the way it was true in the early 2000’s. Now, every online business is creating content and it’s not the differentiating factor anymore. Rather, it’s a necessity. So if you need to create content for…
Listen & Subscribe Episode 33: Everyone wants to make more money by doing less work. If you’ve got an online course or coaching program, the best way to do that is to charge more money and work with fewer clients. That sounds good in theory, but in practice, most people have issues with figuring out…
Listen & Subscribe Episode 32: Most YouTubers create videos to get as many clicks and views as possible so they can make money from the ad revenue. Not only does it take several years of consistently pumping out videos week after week, but once you do get the millions of views and subscribers you were…
Listen & Subscribe Episode 31: As a solopreneur, you can only build your business so far. One of the first big steps in scaling your online business to 7 figures and beyond is bringing on a sales team. However, managing a team is a new stage in your business that brings on a whole new…
Listen & Subscribe Episode 30: There are a lot of marketing strategies out there that will help you to generate leads, build an email list, get webinar registrants, book sales calls, etc. But what a lot of online business owners eventually learn is that not all leads are created equal and cheap leads aren’t always a…
Listen & Subscribe Episode 29: One of the things that can dramatically increase sales is injecting a bunch of urgency and scarcity into your marketing. Online business owners will often do this by offering discounts, which can negatively affect profits. If you want to keep profits high, then your best option is to offer bonuses…